{"id":13884,"date":"2019-02-27T14:55:39","date_gmt":"2019-02-27T13:55:39","guid":{"rendered":"http:\/\/www.vanderlaak.de\/?p=13884"},"modified":"2019-04-05T15:14:14","modified_gmt":"2019-04-05T13:14:14","slug":"digitalisierung","status":"publish","type":"post","link":"https:\/\/www.vanderlaak.de\/index.php\/2019\/02\/27\/digitalisierung\/","title":{"rendered":"Digitalisierung (I)"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:calc( 1170px + 0px );margin-left: calc(-0px \/ 2 );margin-right: calc(-0px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:0px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0px;--awb-width-medium:100%;--awb-spacing-right-medium:0px;--awb-spacing-left-medium:0px;--awb-width-small:100%;--awb-spacing-right-small:0px;--awb-spacing-left-small:0px;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><p>Facebook, Twitter, Instagram, Google+, Whatsapp, LinkedIn, Pinterest, E-Mail (immer noch, ja), das war es, ungef\u00e4hr. Oder habe ich noch einige Social Media vergessen? Es sind, jeder f\u00fcr sich, sehr effektive Kommunikationsmittel. Oder?<\/p>\n<p>K\u00f6nnte es nicht sein, dass wenn man genau so viel Zeit am Telefon verbringen w\u00fcrde, um Termine zu vereinbaren &#8211; mit telefonischer Akquise &#8211; statt auf Facebook, Twitter, Instagram, Google+, Whatsapp, LinkedIn, Pinterest und mit Emails schreiben, dass telefonieren tats\u00e4chlich effektiver ist, als alle anderen Dienste zusammen? Vielleicht in der eine Branche nicht, aber in der anderen bestimmt.<\/p>\n<p>Wie sieht das in Ihrer Branche aus?<\/p>\n<p>Spoiler: Ich wette Ihre Mitarbeiter behaupten, dass Kommunikation \u00fcber Social Media viel effektiver ist. Immer. \u00dcberall. In jeder Situation.<\/p>\n<blockquote>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-14154\" src=\"https:\/\/www.vanderlaak.de\/wp-content\/uploads\/2019\/03\/Digitalisierung-1.png\" alt=\"\" width=\"262\" height=\"262\" \/>Vor allem aber weniger be\u00e4ngstigend.<\/p>\n<\/blockquote>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[68,62,60],"tags":[],"_links":{"self":[{"href":"https:\/\/www.vanderlaak.de\/index.php\/wp-json\/wp\/v2\/posts\/13884"}],"collection":[{"href":"https:\/\/www.vanderlaak.de\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vanderlaak.de\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vanderlaak.de\/index.php\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vanderlaak.de\/index.php\/wp-json\/wp\/v2\/comments?post=13884"}],"version-history":[{"count":21,"href":"https:\/\/www.vanderlaak.de\/index.php\/wp-json\/wp\/v2\/posts\/13884\/revisions"}],"predecessor-version":[{"id":14388,"href":"https:\/\/www.vanderlaak.de\/index.php\/wp-json\/wp\/v2\/posts\/13884\/revisions\/14388"}],"wp:attachment":[{"href":"https:\/\/www.vanderlaak.de\/index.php\/wp-json\/wp\/v2\/media?parent=13884"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vanderlaak.de\/index.php\/wp-json\/wp\/v2\/categories?post=13884"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vanderlaak.de\/index.php\/wp-json\/wp\/v2\/tags?post=13884"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}